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WORK 15 - A VIRAL MOUNTAIN BIKING VIDEO 0.1

By: Darco Cazin Dezember 23, 2016

WORK 15 - A VIRAL MOUNTAIN BIKING VIDEO 0.1

By: Darco Cazin December 23, 2016

Remember 2005? There were no iPhones. And Liverpool beat Milan after an epic comeback in the Champions League nal. The world was different and so was the small world of mountain biking.

Mountain biking legends Hans Rey and Thomas Frischknecht have just become the new testimonials for the yet to be developed mountain bike region Alta Rezia. The first project was a true adventure. „Alta Rezia Freeride“ was the name of the epic tour that had tremendous consequences for some destinations in Italy and Switzerland.

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Topics: Youtube, video, identity, work, iphone, film

WORK 14 - E-LEARNING HOW TO RIDE A BIKE

By: Darco Cazin December 03, 2016

GORILLA is the largest Swiss health advocacy program for children and adolescents. The goal of the program is to motivate children and adolescents to maintain a balanced and sustainable diet, balanced consumption and to do more sports in order to counter obesity and lack of exercise. These goals are met in a youthful and sustainable fashion.

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Topics: work, education, gorilla, teachers, children, school, community

WORK 13 - MOUNTAINBIKE CURRICULUM FOR TEACHERS

By: Claude Balsiger November 12, 2016

Local mountain biking culture is key for a destination‘s long term success. But culture cannot be installed or set up from the outside. Rather it has to grow from the inside and we can only provide the circumstances and the tools.

One of these tools is a specific mountain biking curriculum we developed for teachers. The curriculum consists of different activities, from a short skills session to a whole day excursion on bikes. Included are checklists for teachers so that the planning and executing of their bike activities with their students are as easy and safe as possible.

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Topics: work, education, teachers, children, school, community

WORK 12 - SPARKING MOUNTAIN BIKING IN NORWAY

By: Darco Cazin October 22, 2016

The project Trakk n‘Roll aims to create growth in the Norwegian region of Hallingdal, through the development of the mountain bike offer. The network of trails and mountain roads is extensive, the scenery is outstanding and a lot of the infrastructure is already in place.

But Trakk n‘Roll is about more than markets and infrastructure. It‘s a project by mountain bikers, for mountain bikers. Therefore it‘s the local cyclists who are actively involved and contributing to the project, by using the MTB AGENT app and creating a broad overview with insights about the current state of Hallingdal and its destinations.

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Topics: work, destination, development, analyse, norway, hallingdal

WORK 11 - MOUNTAIN BIKE WELLNESS

By: Darco Cazin October 01, 2016

Mountain bikes need to be maintained and washed. But the times where an empty garage and a simple garden hose where enough are gone. Today there are full-service solutions that destinations need to install in strategically important places: in hotels, at lift stations, in front of restaurants or around a pumptrack.

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Topics: services, work, bike hotels, destination, infrastructure, bike rack, washing station

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